David Meer is a data-driven marketing strategist, consultant and one of the world’s foremost marketing science practitioners. He is the co-author of three articles in Harvard Business Review, including “Rediscovering Market Segmentation”, one of HBR’s all-time best sellers.
David has advised companies on numerous highly successful marketing campaigns and new product launches. To name a few:
Successfully relaunching a $25B media brand after a carve-out
Repositioning the luxury division of a Big 3 American auto manufacturer, including recommending their iconic spokesperson
Helping the world’s largest protein producer launch its most successful new product in a decade via innovative analytics and predictive modeling
Advising one of the world’s leading spirits companies on how to successfully reposition and price their whiskey portfolio globally
Contact David: david@clavispartners.com
Rachel W. Whitlow has experience in the operation, scaling, revival and turnaround of brands and mission-driven organizations across a wide spectrum of industry channels, products and services.
Rachel has been able to help companies and brands effectively because she understands that even the best creative ideas can fail when implementation plans and operational designs are not defined clearly.
Whitlow received her BFA from The Cooper Union, where she learned an approach to critical discourse that informs many of the principles of what is now referred to as design thinking. With this foundation, Rachel attended the University of Washington’s Foster School of Business, learning the many facets of effective business enterprise and change leadership from an executive’s view.
Contact Rachel: rachel@clavispartners.com